This year has been a momentous one for MARRAM Co, as we entered the Irish market and introduced our brand to a fantastic audience
As the year draws to a close, it’s worth reflecting on 2017 and our memorable journey to where we are now. At MARRAM Co, we talk a lot about the value of preparation, and our emergence into the Irish market certainly involved a lot of that!
The magnificent Marvel Room
After laying the foundations with a number of stakeholders, we agreed terms with Brown Thomas to feature in their magnificent Marvel Room and moved in to the 1st floor in mid-October.
Our press launch a short few days later was our first major event of the year in Ireland, and we are indebted to Roberta’s for hosting what was a particularly enjoyable day.
We are also so appreciative of all those who came along to the launch to support us as we introduced our company to the Irish market, including Shelly Corkery, John Redmond and Paul O’Connor of Brown Thomas, Brett Desmond, Damien O’Donohue, Damien Broderick, Holly.ie, Corina Gaffey Fashion Stylist, Conor Merriman, Justine King Styling, Ingrid Hoey, Kathryn Thomas and Laura Kennedy of Irish Times Life & Style. What a day!
Loyal customer testimonials
Our “5 Questions with…” series, in which we speak to influencers about the key moments in their lives and what inspires them, was already beginning to attract attention. We also received so many kind words from a number of amazing people.
These included Laura Kennedy in The Irish Times; Louise Kelly, Bairbre Power and Darren Kennedy in The Irish Independent; Sarah Halliwell in TheGloss.ie; the team in Irish Country Magazine; Cara Magazine; Image Magazine; Social & Personal Magazine; The Sunday Business Post; and Irish Tatler Man.
Getting the seal of approval from our friends in the media is so satisfying, but our loyal customer testimonials make such an incredible difference, too. Ashley Brinsford was impressed with our shaving creams, saying: “I used this cream last night for the very first time. All I can say is WOW. A stunning cream. I will be placing another order today for a couple more tubes. It’s incredible!”
‘Beautiful, awesome packaging and superbly engineered’
We were also so pleased to get this feedback from Glyn Darkin, particularly given the work we’ve put in to ensuring our brand is as outstanding as possible: “Unboxing my MARRAM Co bowl and brush set felt like opening my first iPod; beautiful, awesome packaging and superbly engineered. Looking forward to my morning routine.”
We have loved meeting new customers every day in Brown Thomas, and we already can’t wait to get stuck in to 2018. We have lots of new products on the way, and are targeting entry into the US and UK markets to introduce the MARRAM Co way of shaving to an even bigger audience.
New products in 2018
We will be bringing out two all-natural moisturisers: the first is a mid-weight moisturising cream for skin in need of replenishing and renewal. This moisturiser is especially suited to weather-beaten skin in the colder, winter months and dehydrated skin in the warmer months.
The second is a lightweight moisturising lotion that’s perfect for oilier skin or skin in need of cooling and soothing. It is rapidly absorbed and helps your skin feel refreshed.
We will also be offering a limited edition shaving cream every quarter: the first two in 2018 will be a particularly spicy, romantic aroma called “You Might Get Lucky” for Valentine’s Day, followed by a greener, fresher scent for spring and summer.
Get in touch with us . . .
As we are in the planning phase, please let us know if there’s anything in particular you’d like to see us make available. We love to hear from our customers, so do get in touch with us with your requests and suggestions.
But for now, we would like to wish all of you a merry Christmas and a happy New Year. See you in 2018!
Marram Co products and tools are available to purchase in The Marvel Room in Brown Thomas on Grafton Street, Dublin. Worldwide shipping is also available on marramco.com/gifts, where you will find the very best in high-quality shaving accessories.